Kerry Schneider

Kerry Schneider is an event, marketing, and sponsorship activation specialist with 25 years of experience spanning professional sports, nonprofit organizations, and the private sector. She earned a Bachelor of Business Administration in Marketing from Loyola College in Maryland, now Loyola University Maryland, in 2000. Kerry was also a member of the college’s tennis team and completed a junior-year study-abroad program at Katholieke Universiteit Leuven in Belgium. Currently, Kerry serves as Director of Events at GSE Worldwide. Previously, she held leadership roles in partnership activation and event production at Net Results Marketing and in corporate partnerships at Friends of the National Zoo, where she secured and managed more than $1.5 million annually in cash and in-kind sponsorships. Earlier in her career, she served as Chief of Staff at Vemo Education and spent 12 years with World TeamTennis in team management, league operations, and sponsor activation. Throughout her career, she has led high-profile events, hospitality programs, and celebrity engagements, including initiatives associated with Billie Jean King.

Kerry has a personal connection to the liver community through her diagnosis of autoimmune hepatitis. She is highly engaged with the American Liver Foundation through its marathon events and Liver Life Walks and is eager to apply her sponsorship expertise to help ALF cultivate and secure corporate support.